How the right B2B SaaS & subscription metrics tools accelerate growth & attract investors

Are you getting the KPIs and insights you need to measure and improve CARR and CMRR growth?

Sadly, the vast majority of startups fail, and according to Deloitte, even fewer “scale up” - just about one in 200 grow to more than $10 million in revenue by their fifth year. Why do so many fail or fail to thrive? To get a clear understanding of where they stand and to be able to communicate that to potential investors, businesses must first identify what metrics they need—a feat in and of itself. The dynamic nature and rapid growth trajectory of SaaS and subscription businesses further complicates matters: the metrics a very early-stage startup needs may be quite different from what is needed in later stages.

In this white paper, we explore what metrics Early, Series A, and Series B startups should track; the challenges that come with relying on spreadsheets; and the solution: a purpose-built reporting and metrics tool that provides deep, granular insights.

Here are some highlights of this SaaS metrics whitepaper:

  • Nine key SaaS and subscription metrics to understand business health
  • Attracting investors: Key financial metrics for every stage of growth from early stage to series B and beyond.
  • How the right tools for SaaS and subscription business reporting and metrics propel growth and attract investors
  • Why spreadsheets are a formula for failure
  • The solution: A modern, purpose-built SaaS and subscription reporting and metrics tool
  • Case study: Quest Analytics automates subscription metric tracking with SaaS intelligence

Complete the form below to download the whitepaper

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